From YouTube Sensation to Restaurant Owner
Famed comedian Nigel Ng, better known as Uncle Roger, has ventured into the culinary world with the launch of Fuiyoh! It’s Uncle Roger in Pavilion Kuala Lumpur. The restaurant focuses on authentic fried rice, a dish central to Ng’s comedic critiques.
Ng shot to stardom with his viral YouTube video critiquing a BBC Food host’s fried rice recipe. The video now boasts over 38 million views and sparked the rise of his Uncle Roger persona. His new restaurant serves as a tribute to his culinary critiques, offering a menu of authentic fried rice dishes like Egg Fried Rice (RM16) and Tomato Fried Rice (RM18). 
An Entertaining Dining Atmosphere
The restaurant is a playful nod to Uncle Roger’s character, featuring orange décor and neon-lit rice cookers. Fans flocked to the grand opening to experience not just the food, but the atmosphere Ng has meticulously crafted to reflect his signature humor.
Guinness World Record Attempt
Ng is keeping his fans engaged with a special event on September 14, where attendees are invited to dress as Uncle Roger and attempt to break the record for the “largest gathering of Uncle Rogers.” This fan-centric event will be filmed for his YouTube channel, ensuring the celebration continues online.
Blending Comedy and Cuisine
Uncle Roger’s restaurant launch marks a growing trend of influencers turning their online fame into real-world businesses. Ng has leveraged his viral success to create a unique dining experience, showcasing the power of digital media in transforming careers.
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