In a world increasingly dominated by automation and artificial intelligence, twin brothers Jorge and Sergio Ramalheiro are proving that the human edge still reigns supreme—especially when precision, discretion, and trust are non-negotiable.
Best known for their high-profile role as Cristiano Ronaldo’s personal protection detail, the Ramalheiro twins have spent more than two decades operating at the intersection of elite military service, close protection, and executive support. Their unmatched ability to perform under pressure, earned during their years in Portugal’s special forces and later while shadowing one of the world’s most famous athletes, has now inspired a groundbreaking new venture.
Launching in the UAE, the brothers are unveiling the Human Intelligence Assistance Model (HIAM)—a revolutionary personal assistance system that blends strategic thinking, elite security, emotional intelligence, and real-world decision-making to deliver a level of service no algorithm can touch. 
“AI is built to follow patterns. We’re built to break them when necessary, adapt, and protect with instinct and precision,” said Jorge Ramalheiro. “We’ve worked in high-risk, high-stakes environments our entire lives. That experience is now available to those who value true operational excellence.”
The HIAM system offers more than concierge or executive services—it’s a 360° human-powered lifestyle command center. From orchestrating international travel and managing multimillion-dollar logistics, to handling security operations and acting as a discreet confidante, the Ramalheiro model is built for those who demand absolute performance and loyalty.
Sergio Ramalheiro adds, “We are not assistants—we are Human Intelligence Units. Our mission is not to help you function, but to help you thrive. We eliminate chaos, shield you from risk, and elevate every aspect of your personal and professional life.”
With the UAE’s rapidly growing population of ultra-high-net-worth individuals, the region is the perfect launchpad for HIAM. The service will be strictly invitation-only, targeting leaders, entrepreneurs, dignitaries, and celebrities who require a level of attention and security beyond the reach of traditional service models or artificial intelligence.
This is not about competing with technology—it’s about offering something technology can never replicate: deep intuition, unshakable trust, real-time adaptability, and the kind of presence that changes outcomes.
As the world accelerates into automation, Jorge and Sergio Ramalheiro are setting a new gold standard—one that redefines luxury service and proves the most powerful operating system on Earth is still the human mind.
